noma
Key components to help you build your photography brand! With @long.explorer! - Edited with the Nomadict Intelligent Presets! Link in bio! / “There are no secret tricks to create a powerful brand. It takes a lot of time, especially in the beginning. However, being aware of the following factors and developing them over time will surely help you:
1) Style
Work to learn how your favorite photographers compose their photos and educate yourself on their techniques.
Allow the perspectives of others to motivate your creative ideas, and then start building from there. Immerse yourself, make yourself uncomfortable, and look past the camera. And always remember that style changes. You are not the same person you were ten or even five years ago. Don’t forget that discovering your style is a journey, not a destination.
2) Uniqueness and quality
The content you share must go beyond the ordinary and needs to create some emotion or connection that resonates with the viewer.
I know many people who take good landscape photos, but always at the same places you’ve seen many times. Most of their images look great but are often exchangeable and somehow ordinary.
A better strategy is to share photos of places no one has ever seen. As a landscape photographer, your subjects can make a significant difference. The light and composition are other elements you can use to surprise everyone and be unique.
3) Consistency
Stick to one niche on social media. If you like different genres, create separate accounts.
My followers expect landscape photos, and urban photography or close-up portraits aren’t that interesting for them. It also helps Instagram’s algorithm, assigning your profile to a niche. Then, Instagram will recommend your account when someone else follows another photographer with similar content.
4) Community
Be in touch with your community, answer comments and messages, and interact with other accounts that share similar content. Create and post collaboratively with them.
And always remember to be patient. In the beginning, your work won’t pay off directly. It takes time to grow, to build a community, and to make yourself a name.” 🌳📸